TICKET BROKER/SEO FREQUENTLY ASKED QUESTIONS
What's the difference between search engine optimization (SEO) and pay-per-click advertising?
Search engine optimization aims to list your website in a search engine's natural or free result listings, often displayed down the left side of the results page. Pay-per-click advertising refers to right margin or page top sponsored listings. Pay-per-click advertising provides immediate search engine listings and results, but there are fees associated with each person that clicks through to your website. PPC is a paid for placement arrangement with no alteration of your existing site. With search engine optimization, you are actually altering the physical make-up of your site's pages.
How long does it take get listed in Google / Yahoo! ?
This may vary. Getting listed in a search engine's database can take anywhere from days to several months. Inclusion in an engine's index does not guarantee rankings. The time required to produce rankings varies according to target, competitive landscape, and initial development status of subject site.
What does a standard SEO service package include?
SEO is not a one-size-fits-all application. However, generally speaking an SEO project should address competitor and industry research, keyword analysis based on organization business goals, on-page optimization, and off-page optimization. On-page search engine optimization is the process of modifying code so as to clarify and best present page relevancy according to a given keyword target. Off-page optimization is less strictly defined, but initiates strategies to integrate your website into a larger community of sites and a develop a wider contextual relationship between your site and the Internet as a whole. Industry trends continue to place more and more importance on this "off-page" optimization.
How much does SEO cost?
Again, SEO strategies and associated costs are determined on a per site basis. Projects are run as campaigns which progress over a number of months. "One time" optimization is never effective as the process of optimization follows a development/analysis/refinement cycle. Project costs can be broken down into monthly installments to accommodate cash flow cycles and reflect development milestones. To better answer pricing inquiries, get a FREE SEO Pricing Quote today!